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The eye catcher in your home lift - with Alexander Lervik

Interview series with the creators of Aritco DesignWall

Our ambition is for your Aritco HomeLift to enhance the experience of your home and be an eye-catcher you don’t want to hide away. Therefore, design and individual choices are important cornerstones in our product. Like being able to choose between nine different design walls for your lift.

Meet the the four creators of the nine Aritco DesignWalls. In a series of posts, we ask each of them three questions. The first is with Aritco head designer Alexander Lervik. Alexander has a background of more than 20 years as a product designer, with exhibitions in Sweden and other countries. In addition to designing the Aritco HomeLift, he is the creator of two of the design walls, including the second-most popular one. Can you guess which one?

What was your inspiration when you designed Orientalic and Diagonal?

– For Orientalic, I studied books with Persian patterns. The Diagonal design wall is a completely different expression. Here, I was inspired by studying different patterns in ceilings and facades.

Of the nine options that customers can choose for a background in their home lift, Alexander’s “Orientalic” is the second-most popular. It’s especially popular in the Middle East.

Name three words that describe art for you.

– Unity, form and expression.

Why is design necessary?

– Creating good products requires a large number of professions where everyone contributes part of the result. Design is one part of “the bigger picture.” A product that has not been designed by a professional designer doesn’t have the same basis for success. The best results come about when the designer is involved from the start and has the opportunity to influence the entire product, not just the surface.

Thank you, Alexander. Next, we meet the creator of the most colorful Aritco DesignWall. Don’t miss it! Follow Aritco in Social Media for blog updates.

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CN

ARITCO CHINA, SHANGHAI

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Xuhui District, Shanghai
China

Phone: +86 53266736895
Email: info.china@aritco.com

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No.88 Chunyang Rd. Qingdao
China

Phone: +86 53266736895
Email: info.china@aritco.com

DE

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725 55 Metzingen
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SE

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175 43 Järfälla
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Phone: +46 8 120 401 00
Email: info@aritco.com

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Northampton
NN1 5PT, United Kingdom

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Rama3 Charoenrat Road, Bang Klo,
Bang Kho Leam, Bangkok 10120
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Phone: +662 291 3245
Email: info.thailand@aritco.com

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Krung Thonburi road, Khlong Ton Sai
Khlong San, Bangkok 10600
Thailand

Phone: +662 291 3245
Email: info.thailand@aritco.com