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The eye catcher in your home lift - with Alexander Lervik

Interview series with the creators of Aritco DesignWall

Aritco DesignWalls - by Alexander Lervik

Our ambition is for your Aritco HomeLift to enhance the experience of your home and be an eye-catcher you don’t want to hide away. Therefore, design and individual choices are important cornerstones in our product. Like being able to choose between nine different design walls for your lift.

Meet the the four creators of the nine Aritco DesignWalls. In a series of posts, we ask each of them three questions. The first is with Aritco head designer Alexander Lervik. Alexander has a background of more than 20 years as a product designer, with exhibitions in Sweden and other countries. In addition to designing the Aritco HomeLift, he is the creator of two of the design walls, including the second-most popular one. Can you guess which one?

What was your inspiration when you designed Orientalic and Diagonal?

– For Orientalic, I studied books with Persian patterns. The Diagonal design wall is a completely different expression. Here, I was inspired by studying different patterns in ceilings and facades.

Of the nine options that customers can choose for a background in their home lift, Alexander’s “Orientalic” is the second-most popular. It’s especially popular in the Middle East.

Name three words that describe art for you.

– Unity, form and expression.

Why is design necessary?

– Creating good products requires a large number of professions where everyone contributes part of the result. Design is one part of “the bigger picture.” A product that has not been designed by a professional designer doesn’t have the same basis for success. The best results come about when the designer is involved from the start and has the opportunity to influence the entire product, not just the surface.

Meet the other creators

Check out the other interviews, link below.

CN

ARITCO CHINA, SHANGHAI

02-b A102-b Wending Living Style Plaza
No.258 Wending Road
Xuhui District, Shanghai
China

Phone:+86 400 6233 121
Email: info.china@aritco.com

CN

ARITCO CHINA, QINGDAO

504, No.32 Building, Tian’an Cyber Park
No.88 Chunyang Rd. Qingdao
China

Phone: +86 532 66736895
Email: info.china@aritco.com

DE

ARITCO GERMANY

Aritco Deutschland GmbH
Widenmayerstrasse 31
DE – 80538 München
Germany

Phone: +49 7123 9597272
Email: info.germany@aritco.com

ESP

ARITCO SPAIN

Avenida de la Constitución 24, nave 10
288 21, Coslada
Madrid
Spain

Phone: (+34) 918 622 552
Email: info.spain@aritco.com

SE

ARITCO SWEDEN

Aritco Lift AB
Elektronikhöjden 14
175 43 Järfälla
Sweden

Phone: +46 8 120 401 00
Email: info@aritco.com

SEA

ARITCO SOUTHEAST ASIA

35/5-7 Comet office building,
Krung Thonburi road, Khlong Ton Sai
Khlong San, Bangkok 10600
Thailand

Phone: +662 116 9944
Email: info.sea@aritco.com

UAE

Aritco United Arab Emirates

ARITCO LIFT AB C/O BUSINESS SWEDEN,
CONCORD TOWER, 26TH FLOOR,
OFFICE 2607, MEDIA CITY
DUBAI, UAE

PHONE: (+971) 58 285 0719
EMAIL: INFO.UAE@ARITCO.COM

UK

ARITCO UNITED KINGDOM

Prince’s Cottage
8 Cheyne Walk,
Northampton, NN1 5PT
United Kingdom

Phone: +44 1604 808809
E-mail: info.uk@aritco.com